Home » SEO

SEO

For Business

Auditing

Our first step is to make sure your site is setup properly to be listed on Google & Bing.

Optimization

After you are listed we go through your entire site making sure all SEO tactics are in place.

SEO For Small Business

Continued Ranking

Monthly reporting allows us to monitor your keywords and site rank to keep you moving up.

What Is SEO?

SEO stands for “search engine optimization.” It is the tactic of getting traffic from the “organic,” search results on search engines.

All major search engines such as Google and Bing have primary search results, where web pages and other content such as videos, images or local listings are shown and ranked based on what the search engine considers most relevant to users. These results are ranked in a way that is generated by the sites SEO “score”. Many things influence this, the primary ones being, good quality content. Server speed, site layout, and how things are named for ease of use by the user.

SEO is made up of multiple elements, and knowing what they are and how they work is key to understanding why SEO is so important. In short, SEO is crucial because it makes your website more visible website more visible, and that means more traffic and more opportunities to convert prospects into customers.

It’s also a valuable tool for brand awareness, building relationships with prospects, and positioning yourself as an authoritative and trustworthy expert in your field. So, here’s everything you need to know about SEO and why it’s vital to succeed in today’s digital world.

With The Real Social Company SEO tactics we do many things. We implement the naming conventions for your images, alt tags, page names, and content that will help you get ranked. In addition we evaluate your server speed and site structure. Lastly we install plugins for your WordPress site that will help with your ranking. The continued maintenance fee lets us continue to monitor and report on your website.

The most important thing to remember is SEO is not a one time thing, it is a long and ongoing process.

Does Server Speed & Page Speed Impact SEO?

The speed of your web hosting server could be holding you back.  The faster your server is, the faster the page can display.  The simple fact is page speed does affect SEO. This has even become a higher priority with many of Google’s new algorithm changes. Page speed is a direct ranking factor, a fact known even better since Google’s Algorithm Speed Update. However, speed can also affect rankings indirectly, by increasing the bounce rate and reducing dwell time. At Google, users come first, thus delivering a fast experience is key.

At The Real Social Company our backend servers have been ranked the fastest in the United States for 5 years running.  Many clients have seen up to a 40% increase in ranking just by moving their websites to our hosting platform.  Couple that with our experienced SEO techniques, our clients constantly rank highly on Google & Bing.