Social Media Image Sizes & Sizing
Facebook, Instagram, LinkedIn, Twitter, YouTube, Pinterest, and Tik Tok, the landscape for social media couldn’t be bigger right? Well wrong, these are the primary ones, but there are more like VSCO, PARLER, VERO, and that is just a beginning, what about all the chat apps likes WHATSAPP and thirst apps like ONLYFANS and PATREON? The list keeps growing and growing, but here are the basics.
Facebook image sizes
Facebook profile picture size: 180 x 180
Facebook cover photo size: 820 x 462
Facebook link image size: 1200 x 630
Facebook image post size: 1200 x 630
Facebook event image size: 1920 x 1080
Facebook video size: 1280 x 720
Maximum Facebook video length: 240 minutes
Facebook ad size: 1200 x 628
Facebook video ad size: 1280 x 720
Facebook Story ad size: 1080 x 1920
Facebook group cover image size: 1640 x 922
Facebook messenger image ad size: 1200 x 628
Instagram image sizes for 2020:
Instagram
Instagram profile picture size: 110 x 110
Instagram photo sizes: 1080 x 1080 (square), 1080 x 566 (landscape), 1080 x 1350 (portrait)
Instagram Stories size: 1080 x 1920
Minimum Instagram video sizes: 600 x 600 (square), 600 x 315 (landscape), 600 x 750 (portrait), 600 x 700 (Carousel video dimensions)
Maximum Instagram video length: 60 seconds
Minimum Instagram image ad size: 500 pixels wide
Instagram photo thumbnails: 161 x 161
Instagram ads size: 1080 x 566 pixels (landscape), 1080 x 1080 pixels (square)
Instagram IGTV video size: 1080 x 1920
Twitter image sizes
Twitter profile picture size: 400 x 400
Twitter header size: 1500 x 500
Twitter post image size: 1024 x 512
Twitter card image size: 1200 x 628
Twitter video size: 720 x 720 (square), 1280 x 720 (landscape), 720 x 1280 (portrait)
Maximum Twitter video length: 140 seconds
Twitter ad size (image): 800 x 428
Twitter ad size (video): 720 x 720 (square), 1280 x 720 (landscape), 720 x 1280 (portrait)
LinkedIn image sizes
Company pages:
LinkedIn company logo size: 300 x 300
LinkedIn cover photo size: 1536 x 768
LinkedIn Dynamic Ads size: 100 x 100 (company logo)
LinkedIn Sponsored Content image size: 1200 x 627
LinkedIn Hero image size: 1128 x 376
LinkedIn Business Banner image: 646 x 220
Personal pages:
LinkedIn profile picture size: 400 x 400
LinkedIn background photo size: 1584 x 396
LinkedIn post image size: 1200 x 1200 (desktop) 1200 x 628 (mobile)
LinkedIn link post size: 1200 x 628
LinkedIn video size: 256 x 144 (minimum) to 4096 x 2304 (maximum)
Maximum LinkedIn video length: 10 minutes
Youtube image sizes
YouTube Channel cover picture: 2560 x 1440 pixels (desktop) and 1546 x 423 pixels (smartphones)
YouTube Display ads: 300 x 250
YouTube Overlay ads: 480 x 60
YouTube Companion banner ads: 300 x 250 pixels
YouTube Skippable video ads length: 6 – 20 seconds
YouTube Non-skippable video ads length: 12 seconds to 3 minutes (30 seconds is recommended)
YouTube Bumper video ads length: 6 seconds
YouTube Standard video: 1280 x 760 pixels
Pinterest image sizes
Pinterest Profile picture: 165 x 165
Pinterest Board Display image: 222 x 150
Pinterest Standard Pin size: Vertical images 1000 x 1500
Pinterest Video specs: square (1:1) or vertical (2:3, 9:16) Length: Minimum 4 seconds, maximum 15 minutes
Pinterest Promoted Video: square (1:1) or widescreen (16:9) Length: Minimum 4 seconds, maximum 15 minutes
Pinterest Promoted carousels: 2-5 images per carousel, aspect ratio: 1:1 or 2:3
Tik Tok image sizes
Tik Tok Video length: 1080 x 1920, maximum 15 seconds recommended.
Tik Tok Profile photo 200 x 200
SnapChat
Unlike other social media platforms, Snapchat doesn’t allow you to upload your own profile picture, you use BITMOJI.
Snapchat Shared Image Size
Images shared on Snapchat should be 1080 x 1920 pixels.
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